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Press Room

Press Room

Relais & Châteaux introduces the 2011 Guide via an interactive, on-line international press conference

On 16 November, the top worldwide press will have the unique privilege of attending Relais & Châteaux’s first interactive, on-line press conference. International President Jaume Tàpies will present the new 2011 Guide, the emblematic white book marked by the golden fleur de lys, whose cover alone is already a promise of happiness.

In addition to the unveiling of the 36 new member properties and the 2011 Ambassador, Mr. Tàpies will share his vision for the Association for the year ahead. His speech will be accompanied by photos and videos illustrating the quality and the diversity of the new destinations.

The media will be invited to log-on, using their own laptop or PC, to their choice of one of the four sessions proposed in French, English or Spanish with a personal password, attributed upon registration. Thanks to a dedicated space on their screen, attendees will be able to send in their questions which will be received by a journalist acting as an anchor. With the aid of the internet, a true global conversation is to be initiated with all the vivacity and warmth of a live event.

The entire presentation will be subsequently available for consultation in the press room on the Relais & Châteaux website.

Relais & Châteaux, which started out as a small association of hoteliers in France in the 1950’s, now represents a global network of 500 addresses around the world. These exceptionally unique properties share the same culture based on the values of hospitality and elegance: an “Art de Vivre” reconciling fellowship, personal generosity, a sense of place, harmony and being. Today, these values are more apropos than ever and harmoniously combine heritage, authenticity and modernity.

With this first on-line press conference, Relais & Châteaux boldly affirms its global ambition, its determination to favour innovation, and a readiness to project itself into a future in which technology will increasingly support creativity, know-how and the highest aspirations of excellence.

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About Relais & Châteaux:

Relais & Châteaux is an exclusive collection of 480 of the finest charming hotels and gourmet restaurants in 58 countries.

Established in France in 1954, the Association’s mission is to spread its unique art de vivre across the globe by selecting outstanding properties with a truly unique character.

Furthermore, Relais & Châteaux is also a family of hoteliers and Grands Chefs from all over the world who share a passion for and a personal commitment to ensuring their guests are privy to moments of exceptional harmony, an unforgettable celebration of the senses.

From the vineyards in Napa valley to the beaches in Bali, from the olive trees in Provence to the lodges in South Africa, Relais & Châteaux offers all the stops on the finest route for discovering each special place and country. The Relais & Châteaux signature reflects this ambition: “ALL AROUND THE WORLD, UNIQUE IN THE WORLD”.